2. How important is it to have a marketing plan for a company?
I think a company is not a company without a marketing plan. Because marketing plan that is administered by marketing director includes what to name the product, how to advertise it, how to price it, how to package it, and how to convince customers to buy it. In fact, marketing director makes special offers as well as selecting the target sector of population is the main part of marketing plan, the group that they think is most likely to buy the product. I can also say that marketing plan is the foundation that makes the company. And I think marketing plan is the main part of a company.
I think a company is not a company without a marketing plan. Because marketing plan that is administered by marketing director includes what to name the product, how to advertise it, how to price it, how to package it, and how to convince customers to buy it. In fact, marketing director makes special offers as well as selecting the target sector of population is the main part of marketing plan, the group that they think is most likely to buy the product. I can also say that marketing plan is the foundation that makes the company. And I think marketing plan is the main part of a company.