Oyiga $100,000 keltirgan UGC kreativVideo qisqa bo'lsada (33 soniya) 19 ta frame/kadr mavjud. Ko'ruvchilarni ushlab turish uchun har 1.5 soniyada yangi kadr ishlatish zamon talabi
Video elementlar: scroll stopper, hook, body, cta
Scroll stopper (boshidagi 2-3 soniya):• mijoz portretini ifodalanishi (30-40 yoshlardagi ayol, charchab o'tirishi, kofe ichishi)
• mijoz og'riqlarining aytilishi (charchoq, uyqusizlik, ...)
• alternativ yechimlar samarasizligi aytilishi
Hook (keyingi 3-4 soniya):• xursand xaridor emotsiyasi (mahsulotni qo'lga olgandagi tabassum)
• yechim sifatida mahsulotni ko'rsatish (that’s when I stumbled upon First Day)
• qiziqishni shakllantirish (muammoga yechim topganini aytgan joyi)
• muammoni kashf etish (it wasn’t until my doctor told me I was nutrient deficient)
Body (videoning eng uzun qismi)• ideal auditoriyani ifodalaydi (designed for women to fight fatigue)
• social proof (5 yulduzli izoh/sharh larni ko'rsatish
• ideal natijaga erishish harakatini kamaytiradi (atigi 2 ta gummi bilan degan joyi + )
• vizual
• natijaga erishish davrini kamaytiradi (I feel like myself again in just 3 months)
• mahsulot foydalarini sanab o'tadi (taste really good & convenient to fit in daily routine)
CTA (kuzatuvchiga reklamadan keyin qayerga bosishni aytib o'tish, chaqiriq):• Nima qilishni aniq aytish (click below to try out First Day now)
• Auditoriyani qaytadan filtrlaydi (If you’re a woman who has not tried this)
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